Little River Casino Resort Upgrading Internal Process

Little River Casino Resort, a four-season resort property on the banks of Lake Michigan, has retained LRA Worldwide, to provide a Quality Assurance program for its hotel and casino.

The LRA site visits began in the 2nd Quarter of 2006 to measure performance at all of the crucial facility and service touch points and provide immediate feedback to the property leadership. LRA Worldwide, based in suburban Philadelphia, is a leading consultant in the area of Customer Experience Management.

LRA's Quality Assurance & Mystery Shopping practice conducts more than 4,000 hotel, resort, casino, golf, airport, stadium/arena and retail inspections in a given year. LRA's professional hospitality consultants provide clients with unparalleled insights into operational and service excellence, and a rich database of benchmarked performance data across the hospitality industry allows clients to gauge their execution against the competition.

"Given the depth of their experience and the professional qualifications of their consultants, we felt LRA would provide the most insight and value to our QA program," explained Bill Gavin, Director of Hotel Operations for LRCR.

June 27, 2006
Posted By Larry Rutherford
Staff Editor, CasinoGamblingWeb.com    Previous Page | Internet Gambling | Top Online Casinos | Submit News!