Sands Name Coming Back To Casino In United States

The Sands casinos in Las Vegas and Atlantic City were legendary. The famous 'Rat Pack' used to frequent both casinos when in town. They were a must see destination when in either gambling town.

The Sands name has been missing from the United States since last summer when the Sands casino in Atlantic City was demolished. The Las Vegas Sands was destroyed in favor of what is now The Venetian.

Now, the Sands name will once again be on a casino in the United States. Sands Casino Resort Bethlehem will be the name of the new casino in Bethlehem.

"This is a great opportunity to reintroduce the brand in the United States for gaming. All in one, we get a wonderful city, a great brand, and a good locational identifier," said Robert DeSalvio, the casino president.

The casino is on the sight of the former Bethlehem Steel plant. The casino name is bringing joy to some, but not to others that oppose the name.

"We used to be known as the Christmas City. I don't like the sound of this at all. This will transform how we are viewed, and ultimately who we are," said anti-casino group member Esther Lee, from Citizens for a Better Bethlehem.

May 17, 2008
Posted By Larry Rutherford
Staff Editor, CasinoGamblingWeb.com
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