Statistics From Extensive Casino Gambling Poll Released

As casinos continue to invest money into their facilities, a new survey shows that in the past 12 months, over half (59%) of U.S. adults say they have not visited a casino, while half (51%) say they are not at all likely to visit a casino in the next 12 months. Perhaps this is because people say they look for an entertainment experience, and not just gambling. Among those who say they are at least somewhat likely to visit a casino in the next 12 months (49%), three-quarters of them are planning on going to their restaurants, 40 percent are planning on attending an entertainment activity/show and 35 percent are planning on shopping, compared to 69 percent who are planning to play slot machines (including video poker), 27 percent who are planning to play table games and 13 percent who are planning to participate in other gaming activities.

Further evidence that people are looking more for an entertainment experience is found in the low level of participation in Loyalty/Players Club card programs. While four in 10 (41%) adults have been to a casino in the past 12 months, only one in four (24%) adults participates in Loyalty/Players Club Card program.

These are the results of a nationwide Harris Poll of 1,172 U.S. adults surveyed online by Harris Interactive(R) between June 7 and 13, 2006.

Many will go the distance to visit casinos

Of U.S. adults who have visited a casino in the past 12 months, 42 percent made only one trip, while almost half (47%) have made two or more trips in the last 12 months. Developers of new casinos may bear in mind that people are also willing to travel to these destinations. Among those who have visited a casino in the past year, over half (54%) have traveled 100 miles or more to get there, while less than one-quarter (22%) of casino visitors have traveled less that 25 miles and 23 percent traveled between 25 and 99 miles.

July 7, 2006
Posted By Terry Goodwin
Staff Editor, CasinoGamblingWeb.com    Previous Page | Internet Gambling | Top Online Casinos | Submit News!